Shanghai's three-year plan to promote tourism is a strategic move to enhance its position as a global tourist destination. By focusing on cultural heritage, modern attractions, and sustainable practices, the plan aims to attract a diverse range of visitors. The emphasis on digital transformation and smart tourism solutions will likely improve visitor experiences and operational efficiency. Additionally, initiatives to support local businesses and cultural events can boost the local economy. Overall, the plan demonstrates a comprehensive approach to tourism development, balancing growth with sustainability and cultural preservation.

The Shanghai Municipal Government recently released a three-year action plan spanning from 2025 to 2027, outlining its vision to establish Shanghai as China's premier inbound tourism gateway and a model for integrating cultural experiences with tourism offerings.

Under the initiative, Shanghai will develop several world-class tourism landmarks. These include the Shanghai International Resort, where Shanghai Disney Resort is located, the Shanghai Sheshan National Tourism Resort in Songjiang district, and a matrix of world-class theme parks such as Shanghai Disneyland, the upcoming Legoland Shanghai Resort and Peppa Pig World.

Moreover, the city aims to establish itself as a leading global cruise tourism port while transforming Chongming Island into a world-class ecotourism destination.

A central focus of the plan is the integration of cultural elements with tourism offerings, highlighting red tourism sites showcasing the history of the Communist Party of China, historic buildings and neighborhoods, and distinctive Shanghainese and Jiangnan cultural experiences.

Efforts will be made to capitalize on visa-free policies and group visa arrangements for international visitors, enhancing inbound tourism services through improved customs clearance procedures, payment systems and tax refund facilities. The city will also develop more tourism routes combining air, rail and cruise travel options for international travelers.

Source: International Services Shanghai (https://english.shanghai.gov.cn/)

International Services Shanghai is an upgraded, multilingual portal for the Shanghai municipal government. It offers detailed policies, news updates, and useful tips for expats in Shanghai who are seeking information on business, employment, travel, education, or shopping.